Key Motorsports announced today Bad Boy Buggies and Buck Commander have teamed up to sponsor the #40 Chevrolet and driver Mike Bliss for Saturday's Drive4COPD NASCAR Nationwide Series race at Daytona. Bad Boy Buggies, a Mississippi-based company, sponsored Bobby Labonte and the RCR Nationwide Series team in the 2009 season opener at Daytona.
Bliss practiced the #40 near the top of the speed chart during Wednesday's Nationwide Series practice session, turning in the third-fastest time of the day and drawing the attention of Bad Boy Buggies company officials.
"When we found out the 40-car driven by Mike Bliss was avialable we contacted Richard Childress, who was at the race track," a Bad Boy Buggies spokesperson said. "We told him the car had ESPN in-car cameras and we had the opportunity for a primary sponsorship. Richard said it was a steal, so we jumped on it.”
Bad Boy Buggies executives contacted Buck Commander about the possibility of teaming up with Key Motorsports for Daytona.
“They thought it was a great opportunity to promote their brand," stated a Bad Boy company executive. "The split sponsorship was a natural with Buck Commander. We met with Buck Commander last month in Las Vegas, and we formed a partnership with them and Bad Boy Buggies.”
Buck Commander company officials are confident Key Motorsports will provide great representation of their brand.
"Buck Commander is excited to team up with Key Motorsports and driver Mike Bliss for the NASCAR Nationwide race at Daytona. Key Motorsports represents the everyday working man race team...Mike Bliss will bring the buckshot for Buck Commander in this event. NASCAR racing fans love the outdoors, we feel this primary sponsorship is a great fit for our brand."
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